We help schools, universities and modern organisations move from one-off video projects to a more capable, sustainable and strategic approach to video.
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TRUSTED BY
OUR VISION
A future where every organisation is video-capable
We believe video should be more than a one-off production outcome. Our vision is to help schools, universities and modern organisations build the confidence, systems and internal capability to communicate through video more consistently, strategically and effectively.
10+ years helping organisations
build video capability
We’ve delivered more than 2,000 projects and 10,000 video outputs across schools, universities, government and purpose-driven organisations — building the experience behind the Video Capability Journey™.What starts as one important video can grow into a library, a platform and a long-term communication capability.
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2,000
10,000
OUR FRAMEWORK
The Video Capability Journey™
A simple framework for how organisations move from one video to a stronger, more strategic video capability over time.
01 CREATE
One important video
You need a strong first project, campaign or story and want expert support to get it right.
02 REPEAT
Regular video output
You’ve started creating video and want more consistency, confidence and momentum.
03 ORGANISE
A growing video library
Your content is building up and you need clearer structure, storage, channels and systems.
04 ENABLE
Internal capability grows
Your team wants support, training and a better operating model to create more in-house.
05 TRANSFORM
A strategic video capability
Video becomes a more embedded, scalable and valuable part of how your organisation communicates.
Request a copy of the
Video Capability Journey™
A practical guide to building video capability — from first videos to stronger systems, better content and more strategic capability over time.
Request a Copy of the Guide
HOW IT WORKS
How we help you move forward
Whether you need one important project or want to build long-term video capability,
our process is designed to meet you where you are and help you take the next step.
Start with a Video Project
For organisations that need one important video done well.
Clear scope, fixed quote and a streamlined process for campaigns, events, explainers, interviews and launch content.
Good fit for: one-off projects, campaigns, events, first-time clients
Become a Video Capability Partner
For organisations looking to build stronger long-term video capability.
A deeper partnership that can combine production, planning, systems, training and strategic support over time.
Good fit for: schools, universities and organisations building internal capability, repeat output and stronger video systems
OUR CASE STUDIES
Proven at every stage
of the journey
For more than ten years we've helped universities, schools, government departments and purpose-driven organisations build stronger communication through video.
VIDEO
VIDEO
VIDEO
VIDEO
VIDEO
VIDEO
VIDEO
VIDEO
CAPABILITY
CAPABILITY
CAPABILITY
CAPABILITY
CAPABILITY
CAPABILITY
CAPABILITY
CAPABILITY
Common questions on the journey
Do we need a long-term partnership?
Not at all. Many clients start with a single project, then grow into ongoing support or a strategic partnership as their video capability evolves.
We already have an internal team. Can you still help?
Absolutely. We often work alongside in-house communications and marketing teams, providing strategy, production support, coaching and additional capacity when it’s needed.
We already use YouTube, Vimeo or Google Drive.
Great. We don’t replace your existing platforms—we help connect and organise them into a video ecosystem that works for your organisation.
Can you help us develop a long-term video strategy?
Yes. We help organisations move beyond individual projects by creating roadmaps, improving workflows and building long-term video capability.
What if we only need one video?
That’s perfectly fine. Every organisation starts somewhere. Whether it’s one video or a complete video platform, we’ll recommend the approach that delivers the most value.
How do you price your work?
Can you work within our approval processes?
What makes Electric Street different?
We don’t just produce videos. We help organisations build the capability to communicate through video—combining strategy, people, production, platforms and performance into one connected ecosystem.
Ready to start your
Video Capability Journey?
Whether you need one important video or want to build long-term video capability,
we’d love to help you take the next step.
Let’s map your next step
on the journey
Tell us a little about your organisation, your current video challenges and where you see yourself on the Video Capability Journey™. We’ll come back with practical next steps.

